The 100 Best New Beauty Launches Of 2024

Is it just us, or are there more celebrity skincare lines to sort through than ever before? As the beauty space gets increasingly crowded, updating your makeup bag or buying a new moisturizer can feel overwhelming — which is why the editors at SheFinds spent time sorting through all the product launches of 2024 to bring you the best of the best. Check out the winners below and be sure to keep them in mind the next time you’re clicking “add to cart”!