I don’t wear a lot of makeup on a day to day basis, but the one product I never leave home without? Mascara! Just a few small swipes can make such a big difference. A great mascara can make your eyes look bigger and brighter and that alone can make you look fresher and more youthful.
If you haven’t landed on a mascara you love, then we’re here to change that. Not only did we test tons of mascaras, but we also researched which brands and formulas women across the country love. Here are four of the best mascaras to try ASAP.
Shopper’s Choice:
essence Lash Princess False Lash Effect Mascara
Highlights: Affordable; long-wearing; gluten- and cruelty-free
“My sister suggested Essence Lash Princess False Lash Effect and I IMMEDIATELY fell in love. It provides dramatic length and great volume. I can honestly say I can’t stop looking at my eyelashes in the mirror every single day because of how awesome they look. Also, it is very long wearing. I go from an 8 hour work day right to the gym and sweat like crazy… and this stuff doesn’t budge! I love it!!” – Carrie
Buy from Amazon >>Buy from Ulta >>
Editor’s Picks:
IT Cosmetics Superhero Elastic Stretch Volumizing Mascara
Highlights: Lengthening and stregthening; paraben- and sulfates-free; developed in partnership with plastic surgeons
“I have been using this one for a while now because I love that it coats every lash and gives amazing volume and length.” –
Alisha
Buy from Amazon >>
Benefit Cosmetics Roller Lash Curling & Lifting MascaraHighlights: Ease of application; long-wearing; lash-conditioning formula
“My favorite mascara is Benefit Roller Lash because the applicator is so perfect. It’s like mascara for dummies–you can’t mess it up.” –
JustineBuy from Amazon >>
Soap & Glory Thick & Fast Mascara
Highlights: Volumizing; strengthening; no-flake technology
“I’ve been using this mascara for about a year and I’m still amazed by how bright and open it makes my eyes look. It’s so good that I never leave home without swiping some on. Some days, it’s the only makeup I wear because it totally transforms my face.” –
Jeanine
Buy from Amazon >>Buy from Target >>
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