Serums are lightweight, concentrated skincare products designed to deliver powerful active ingredients directly into the skin. They are formulated to target specific concerns, such as wrinkles, hyperpigmentation, or dullness.
Dermatologists widely recommend serums as an essential part of a skincare routine, as they can provide a targeted boost of nourishment and address individual skin needs.
However, with the vast array of serums available on the market, choosing the right one for your skin type can be overwhelming. Keep reading as we consult with leading dermatologists to help you navigate this challenge and find the perfect face serum for your unique skin concerns.
Introducing the Experts
Dr. Rachel Nazarian, a board-certified dermatologist at Schweiger Dermatology Group in New York City, specializes in cosmetic treatments and anti-aging skincare. She is a Fellow of the American Academy of Dermatology and a member of the American Society for Dermatologic Surgery.
Dr. Marisa Garshick is a board-certified dermatologist at MDCS Dermatology in New York City. She specializes in medical and cosmetic dermatology and is a Fellow of the American Academy of Dermatology and a member of the American Society for Dermatologic Surgery.
Dr. Dendy Engelman, a board-certified dermatologic surgeon at Shafer Clinic Fifth Avenue, is a Director of Dermatologic Surgery at New York Medical College. She is a fellow of the American Academy of Dermatology and the American Society of Dermatologic Surgery.
Serums for Dry Skin
Hydration is key for those with dry skin. Dr. Nazarian recommends serums containing hyaluronic acid, which can hold up to 1,000 times its weight in water. “Hyaluronic acid is a powerful humectant that attracts and binds moisture to the skin,” she explains, adding, “Look for serums with multiple molecular weights of hyaluronic acid to deliver hydration to different layers of the skin.”
She suggests incorporating a face serum with ceramides and fatty acids to help reinforce the skin’s barrier and prevent moisture loss. “Ceramides are lipids that play a crucial role in maintaining the skin’s protective barrier,” she says. “Serums with ceramides can help replenish these essential components and improve skin hydration.”
Serums for Oily Skin
Those with oily skin often struggle with excess shine and clogged pores. Dr. Garshick advises looking for serums containing salicylic acid or retinoids. Salicylic acid is a beta-hydroxy acid that helps unclog pores and control oil production.
Retinoids, such as retinol or adapalene, can also regulate oil production and improve skin texture. She recommends, “exfoliating only once or twice a week, as over-exfoliation can strip away too much of the protective outer layer.”
Dr. Nazarian also recommends serums with niacinamide, a form of vitamin B3. “Niacinamide has been shown to help regulate sebum production and improve the appearance of enlarged pores,” she says.
Serums for Aging Skin
Our skin loses elasticity and develops fine lines and wrinkles as we age. Dr. Engelman suggests incorporating serums with vitamin C and retinoids into your routine. “Vitamin C is a powerful antioxidant that can neutralize free radicals and promote collagen production,” she explains, adding, “Retinoids, such as retinol or retinaldehyde, can help stimulate cell turnover and improve the appearance of fine lines and wrinkles.”
Dr. Engelman also recommends serums containing growth factors and peptides. “Growth factors and peptides can help stimulate collagen and elastin production, which can improve skin firmness and elasticity,” she says.
Hyperpigmentation, or uneven skin tone, can be caused by various factors, including sun exposure, hormonal changes, and inflammation. Dr. Nazarian recommends serums with ingredients like vitamin C, turmeric, or hydroquinone. “Vitamin C is a powerful brightener that can help inhibit melanin production and fade hyperpigmentation,” she explains.
It may also be a good idea to incorporate serums with alpha-hydroxy acids (AHAs), such as glycolic acid or lactic acid. That’s because AHAs can help exfoliate the skin and promote cell turnover, which can help fade hyperpigmentation and improve overall skin radiance.
Serums for Sensitive Skin
Anyone with sensitive skin should be cautious when introducing new products, as they may experience irritation or redness. Dr. Garshick recommends looking for serums with soothing ingredients like ceramides, niacinamide, and aloe vera. She encourages those with sensitive skin to use these ingredients because they “help protect the skin barrier and calm and hydrate the skin without causing irritation.”
Dr. Nazarian also suggests avoiding serums with fragrance or essential oils, as these can be potential irritants for sensitive skin types. “Look for fragrance-free and hypoallergenic formulas to minimize the risk of irritation,” she advises.
Incorporating Serums Into Your Routine
When introducing a new serum into your skincare routine, it’s essential to follow the manufacturer’s instructions and patch test to ensure there are no adverse reactions. It is best to apply serums after cleansing and toning but before moisturizing. Ideally, serums should be applied to clean, slightly damp skin to maximize absorption and efficacy.
Dr. Garshick suggests layering serums based on their consistency. “Apply thinner, water-based serums first, followed by thicker, oil-based serums, making sure to gently pat them onto freshly cleansed skin,” she advises, as “this ensures that each product can penetrate the skin effectively.”
Which Serum Is Best for You?
Choosing the right serum for your skin type can be crucial for achieving your desired skin goals. Remember to be patient and consistent, as it may take several weeks to see visible results. If you have any concerns or doubts, it’s always best to consult a professional dermatologist for personalized guidance to confidently incorporate the perfect products into your skincare routine.
The editors at SheFinds wrote this post on behalf of Fresh and received compensation as part of our agreement.