A Beauty Expert Tells Us Why These Lipstick Formulas Can Make You Look ’10 Years Younger’—And The Ones That Can Age You
November 21, 2024 by Marissa Matozzo
In a captivating YouTube video, makeup artist and content creator Gabriela Soares explained which lipstick formulas might make women over 40 look older and which ones are more flattering. She provided detailed insights into matte finishes, gloss finishes, cream formulations, and more, while demonstrating their effects.
“The drugstore can be the most overwhelming place ever, and Sephora is literally even worse, there are so many options for everything,” Soares said at the beginning of the video. “Where do you even begin? If you’re new here I teach you simple tips and tricks that will have you feeling as gorgeous on the outside as you do on the inside,” she added.
The creator continued: “Today, we’re going to be talking all about lipstick formulations. Because how do you know what to choose when there are so many? I’m going to be showing you each formulation on my beautiful model, Linda, who is in her seventies and fabulous.” She also noted: “And I’m also going to be showing you each formulation on myself because Linda has thinner lips and she’s over 60, and I have fuller lips and I’m under 40, so it’s going to be nice to be able to visualize the differences in the formulations on different people at different ages with different genetics.”
The initial product Soares discussed was the colored lip balm. For those who frequently deal with dry or cracked lips and regularly use lip balm, choosing a tinted variety could be a great choice. It provides both a hint of color and much-needed moisture, she explained.
“If you are the type of person who is super natural, this is a very easy way to add a pop of color to your face during those like no-makeup makeup days,” she said. Soares added: “It’s not fussy. It’s really not too much even if the rest of your face is completely bare. The downfall of a product like this is that it doesn’t last a long time at all and you will have to reapply it repeatedly throughout the day.”
The MUA continued: “where you benefit in the moisture and natural department, you do have a downfall in the longevity of wear department.” She then mentioned that these lipsticks tend to smudge onto everything effortlessly, demonstrating how it appeared on Linda and comparing it to how it looked on her own lips.