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There’s no reason to be afraid of getting older. Here at SheFinds, we see it as an excuse to buy more skincare products! As we age, our skin is prone to dryness and requires more TLC to help repair the moisture barrier. Not to mention, 30+ is usually when collagen production naturally slows down–which explains all of those new wrinkles and fine lines.
Dermatologist Skincare Tips
But, don’t worry! All you need is a specialized skincare routine! For board-certified dermatologist Janet Prystowsky, M.D., she says younger-looking results come after you’ve identified your main skin concerns. “Don’t just look for ways to add cool products to your routine. All great skin care routines are based on identifying skin problems you’d like to fix,” she tells DermStore.
Best Skincare Ingredients For Aging Skin
A good anti-aging moisturizer is filled with skin-healthy ingredients that will help nourish, repair and hydrate the complexion. You should look for brands and formulas that “[stimulate] new collagen, reducing fine lines and wrinkles and protecting the skin from environmental pollutants,” according to board-certified dermatologist Jennifer Linder, M.D., F.A.A.D, who says vitamin C and hyaluronic acid are key ingredients that should always be in your skincare products.
Best Over 40 Moisturizers
Trust us, your moisturizer is going to be your new B.F.F. Here are some of our favorite brands that will help your skin glow:


L'Oreal Paris Wrinkle Expert Moisturizer ($9.98)
This drugstore-favorite moisturizer helps reduce the look of wrinkles and smooths the skin by providing all-day hydration. It's formulated with retino-peptide, which works to visibly firm the skin and minimize any common signs of aging.

Vichy Aqualia Thermal Mineral Water Gel ($31)
This moisturizer is infused with the highest concentration of 10% Vichy Mineralizing Thermal Water, which is made up of 15 skin-healthy minerals. It's formulated with hyaluronic acid and aquabioryl and will help replenish the skin with hydration and form a protective film.

Origins A Perfect World SPF 40 Age-Defense Moisturizer With White Tea ($44)
This moisturizer is rich in antioxidants to help protect the skin against environmental aggressors like UV rays and pollution. It works to hydrate, brighten, and boost skin’s barrier while offering SPF 40 protection.

OleHenriksen C-Rush Brightening Gel Crème ($44)
This brightening vitamin C-rich moisturizer keeps the skin hydrated for up to 24 hours while improving its firmness and radiance and reducing fine lines and wrinkles. It also works as an excellent primer for makeup because of its hydrating and smoothing properties!