Beyoncé uploaded a new video for her 319 million Instagram followers, showing fans her washing and styling haircare routine while promoting her new Cécred products.
The Grammy winner’s luscious and bouncy curls garnered widespread admiration from the Beyhive, who remain enamored with her mane and continue to share videos of themselves experimenting with her recommended haircare items.
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Beyoncé Gives Fans A Glimpse At Her Luscious Natural Curls For New Cécred Haircare Routine Video
On April 22nd, the “Texas Hold ‘Em” singer posted the new video and glimpse inside her beauty routine. Beyoncé narrated over clips of herself getting her hair washed, straightened and blow dried by her glam team, all while using items from her new hair care line.
The “16 Carriages” hitmaker talked about her “soothing” shampoos’ lather and how she is “really proud” when it comes to the quality of her brand’s conditioners. The mom of three also noted that she uses a “tiny bit” of moisturizer for her locks “before flat-ironing.”
Many fans praised her “healthy-looking” and “beautiful” hair in the post’s comments section. “I’m blown away,” one wrote as another added: “wowwwww the length on youuuuu ?!?! Sheeeesh I’m living.” Someone else chimed in, commenting: “I love her natural hair.”
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Queen Bey opened up more about her self-funded new line, designed for “all hair types.” The Cowboy Carter songwriter said: “the stigma and misconception is that people that wear wigs don’t have long and healthy hair.”
She continued: “I like to blow dry my hair on medium heat because I try to stay away from as much heat as possible.” She also noted that she has “chosen color over perms and relaxers.” After using the aforementioned products from Cécred, the style icon said her tresses have never “grown so long” and looked so “moisturized.”
The “Bodyguard” crooner went on: “I managed to keep my texture and my curls, even with my hair so blonde, and my hair is flourishing. I love Cécred wash days because I’m able to focus, take some [quality time] and spend it on me.”
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She concluded her video: “I’m very grateful for those who have allowed the products to speak for themselves. We are building community that I’ve dreamt about. I’m proud of the ingredients and the way it is making people feel.”
Beyoncé wrote in her upload’s caption that “maintaining 25 years of blonde on natural hair through all the experimenting I do has played a huge part in developing @cecred’s products.” She pointed out that “it’s the hardest to keep color-treated hair healthy and strong,” but credited her new products for hydrating her tresses.
She also thanked fans, writing: “It has been such a special experience seeing all of your #cecredwashday rituals all over my timeline… I just had to join in with something I had in the archives.”
