In the ad video, Kim is seen laying on her side wearing a SKIMS bralette and set of briefs. She runs her finger along the side of her body, and at one point pulls on the briefs to show the material's ability to stretch.
However, Kim's underwear isn't the only thing with added stretch. As her finger rests on her hip, it turns and elongates - and even stays in the same place as the rest of her hand moves away.
It's clear that the video's editing team made a big mistake in post production, but people are taking the opportunity to slam Kim for using image editing techniques in her ad.
Though video editing and effects are a common practics in advertisments, Kim's follower are pointing out that Kim should have known better. Especially as this isn't the first time the Kardashians have had a mishap with Photoshop.
"Surgeries, fillers, expensive trainers, restrictive diets, all other beauty procedures and they still photoshop," one follower commented on Instagram.
"Thats what they do to all their photos," another one wrote, and a different comment pointed out, "Nothing is ever real with them."
One comment simply said, "They set a beauty standard they can’t even meet."
The Kardashians are no strangers to a botched photoshop job. Earlier this year, Khloe posted a selfie that revealed a glitch that made her eyes and chin look off.
Around the same time, Kim posted a photo altered to make her hips look more narrow than they are in reality. And a few months before, fans noticed a Kardashian-Jenner family photo that Kourtney might have been completely photoshopped into.