This is an archived article and the information in the story may be outdated. Please check the time stamp on the story to see when it was updated last.
SheFinds receives commissions for purchases made through the links in this post.
If you’re obsessed with beauty, you’re probably pretty open to trying anything new in the beauty scene. Snail extract serum? Been there, done that. Charcoal, every single fruit and flower extract on the planet, sea algae harvested from deep waters, pore-cleansing masks that bubble up on your face like a science experiment? All are viable skincare options (some work better than others). All of these things and more have become mainstream in recent years.
So, it’s really not all that surprising in our butt-obsessed culture that butt masks are the latest skincare trend on Instagram. Yes, we said butt masks. The butt trend is slowly gaining traction among everyday, ordinary women who just so happen to love their booties and want to show them a little TLC.
Now, let’s discuss.
Your butt has pores that can get clogged, no different from those on your face. Butt acne is a very real thing but it isn’t exactly a skincare issue that most of us are open to discussing. Well now, all of these Instagram stars are showing off their butt masks and it’s making it totally acceptable to chat about the skin on our behinds.
Real talk: it gets oily, or sometimes a little dry, and there are even days when it feels sensitive and appears red and irritated.
Whatever the situation is back there, butt masking might just be the way to get healthier, clearer skin–on your butt. Here’s what you need to know about butt-masking, including the brand that is putting the butt mask on the map.
Everything You Need To Know About Butt-Masking
Down With Thickness Collagen Booty Mask ($35)
You can, technically, use a variety of masks on your butt–even sheet masks! But if you’re going to snap a photo of your butt mask for Instagram, it makes sense to use one that’s super cute, photogenic and, pink, because why not?
The latest and greatest pink butt mask that you’ve been seeing all over Instagram is called Down With Thickness Collagen Booty Mask and is made by a UK company called Anese. But don’t worry if you’re not in the UK, they’ll happily ship worldwide.
The mask is made from kaolin clay that saps up excess sebum and oil and helps prevent breakouts on your butt. The formula also contains collagen that will give your skin a refreshing glow and make it feel and look more smooth and plump. It has a fresh fruity scent, too. All you have to do is apply it to your butt and leave it on to dry for 10 to 15 minutes before you rinse it off.
Here’s What The Brand’s Website Says About Butt Masks
“We’re making booty masking a thing. This is a pink clay booty mask made for your butt but you can use it on other areas of your body too. It smells like a ripe peach! Our booty mask detoxes and plumps your booty while leaving it super soft. Kaolin clay works to cleanse and remove excess oils from your skin while pro-Vitamin B5 and B3 nourish. Top that with collagen which plumps making your butt feel and look supple.”
And that’s not the only butt product in the brand’s butt-tastic portfolio. The Original Booty Scrub is a vegan, rich in antioxidants and essential fatty acids that exfoliate dead skin cells and make your butt silky.
Here’s How Real People Feel About The Butt Mask
Reviews are worth their weight in gold and the glowing reviews about Anese’s Down With Thickness Collagen Booty Mask prove it’s one worth trying.
One reviewer says: “I love this product. It is the perfect compliment to That Booty Tho. I find it easy to apply and it comes off of my hands easily, then I let it dry for 20 min and rinse it off with warm water in the tub. No messes or stains here. I highly recommend this for your best booty!”
Another has a common gripe about it — its small size: “I love this product but wish the container was bigger. I would definitely buy more of it, if it was bigger! Also a little pricey. I would pay $40 for a bigger container. Other than that I loved it! It worked great and smells good!! And made my booty look goody!”
[Photos: anese]
Other Butt Mask On The Market
Massk Butt and Body Acne Charcoal Clay Mask ($35)
As much as Instagram love the Anese butt mask, there are several others on the market that look promising. Madonna herself is a huge fan of using MDNA Chrome Clay Mask on her butt, reports Business Insider, and the mineral-rich mask is said to be pretty great, but it also costs $120.
If you’re searching for a more affordable butt mask option, this charcoal mask is 100 percent organic and natural and draws out impurities from the skin using activated bamboo charcoal.
