Costco’s New Clothing Line Is Making TikTok Go Crazy
March 5, 2023 by Faith Geiger
It’s no secret that people love to rep their favorite brands on their clothes—but the internet’s response to Costco’s new clothing line is proving that this goes further than just the likes of Gucci and Coach. Fans of this warehouse store are jumping on the opportunity to wear Kirkland Signature-branded clothes. And honestly, who could blame them?
While Costco is best known for their deals on bulk items (and, of course, their famous $1.50 hot dog combo) the membership-based story also offer low prices on wardrobe staples. Now, they’ve put out a new line of clothes that give shoppers the opportunity to flaunt their Costco pride by wearing the store’s Kirkland Signature brand name all over their loungewear—and people are so excited. In fact, many of the items have already sold out!
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TikToker and host of Sports Center Snapchat Gary Striewski, a.k.a. @thekimchipap made a TikTok about the white Kirkland Signature crewneck he bought and wore on the show, and commenters dropped so many fire emojis in the comments.
“Is Costco now the fashion house of the world?” Striewski asked in his video, and the comments seem to say: Yes.
“That Kirkland swag,” one user commented. “Kirkland drip go crazy tbh,” another echoed. One commenter praised the brand as a whole. “Kirkland aka Costco brand is Lowkey an amazing brand. Anything u buy that’s Kirkland is amazing af,” they wrote. These comments are no surprise, considering the loyal fanbase the store has.
Want to get your hand on some of the items for yourself? Unfortunately, many of them are already out of stock—but you can still keep your eyes peeled for a restock. Or you can search the ‘net for resellers! We’ll give you a look at the whole line below.
The featured in the viral TikTok video is a classic unisex style that any Kirkland lover can rep. Colors include black, grey, and white. Here are a few other options: