The Skincare Collaboration Between Fresh x Sézane Is Every French Girl’s Dream
May 30, 2018 by Jessica Harrington
New York City skin care brand Fresh is teaming up with French fashion brand, Sézane for a limited-edition collaboration. In this match made in heaven collab, two major powerhouses in the fashion and beauty world collide to bring you an assortment of chic new products. Get ready for “La Vie en Rose,” by Fresh x Sézane.
The capsule collection, named “La Vie en Rose,” focuses on the elegant smell and color of flowers, making it the perfect new launch for the spring and summer season.
“Roses are native to Grasse in the French Riviera—during the spring, you can walk down the streets and smell their amazing aroma,” Morgane Sézalory, Sézane founder, told Allure. “[When I think of roses] I think about the song La Vie En Rose by Edith Piaf, which translates to Life in Rosy Hues.”