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If you have Hulu you already know how valuable the streaming app is — it’s a fantastic source for classic TV shows, movies, and original Hulu series like D’Amelio, Only Murders in the Building, and Little Fires Everywhere. But you also know how the cost for streaming various media apps can add up. And recent news from Hulu isn’t going to make that fact any more palatable. Hulu’s latest announcement may infuriate you — but here’s what you need to know.
Prices Are Increasing By $1
Starting on October 8, the cost for Hulu’s streaming plans will increase by $1. If you have a subscription without ads, you will begin paying $12.99 monthly. If you opt for the ad-supported tier, the cost is going to be $6.99 a month. The one positive note is that Hulu’s live TV service won’t be going up in price (for now).
So, what’s the culprit behind what seems like a sudden price hike? Disney, which is a significant owner of Hulu, has been raising prices on its streaming services since the start of the year. In fact, about a year ago, Disney Plus experienced a $1 price increase per month. For now, the bundle, which includes Hulu, Disney Plus, and ESPN Plus, will not experience a price hike. The reason for this could very well be that Disney is trying to market its bundle as the best possible option — you’ll pay $13.99 a month with ads and $19.99 for the ad-free Hulu, Disney Plus, and ESPN Plus bundle. If you chose to buy these services separately you’d end up paying $7.99 for Disney Plus, $6.99 for ESPN Plus, and $6.99 for Hulu with ads.
So, how do these new prices compare with competitors like Netflix and Amazon Prime? They’re pretty similar, with Netflix charging $8.99 for its Basic package, $13.99 for its standard package, and $17.99 for premium content. Over at Amazon Prime Video (standalone), you’ll pay $8.99 per month. Depending on the content you prefer to watch, you might actually save money, despite Hulu’s price increase. Still, a rise in prices in never something to get excited over — let’s hope all streaming services cool off on increasing their costs.