Jockey Generation Has Officially Launched At Target–& Everything Looks So Comfortable!
July 16, 2019 by Emily Belfiore
Jockey was already our go-to for all things loungewear and intimates thanks to its growing collection of comfortable and flattering bras, underwear, shapewear, and apparel. Now, the beloved brand just became even more accessible thanks to its new Target line, Jockey Generation.
This exciting launch was crafted to deliver a modern refresh on Jockey’s classic and best-selling styles, offering a new collection of “elevated essentials” for the whole family. Jockey Generation made its big Bullseye debut on Monday, July 15 and is already being met with tons of positive reviews from Target shoppers.