Fans Are Slamming Lady Gaga For Promoting Big Pharma Drug In ‘Cringey’ Commercial: ‘You Don’t Need Money This Badly’
June 22, 2023 by Carrie McCabe
Lady Gaga just came out in support of a migraine drug…but it seems her real headache may end up being the criticism from fans, who are calling the endorsement “cringey”.
The music superstar shared a post to Instagram on June 13th promoting migraine medication Nurtec ODT, along with debuting a commercial for the med, but the endorsement wasn’t well-received by fans, who observed that she shouldn’t “need money this badly” and that promoting “Big Pharma” was not a good look.
In her Instagram post, Gaga wrote, “Ever since childhood, I’ve dealt with migraine pain. When I tried Nurtec® ODT (rimegepant) 75 mg for the first time, I’ll never forget wishing I had found it sooner. That’s why I’m proud to partner with Nurtec ODT. We’re in this together. If you’re ready to speak to a doctor, ask about Nurtec ODT today.” The post itself was tagged as #pfizersponsored and #nurtecodtpartner.
The brand’s website touts its partnership with Gaga, sharing further information about her journey with migraines and how the medication has improved her life: “I was diagnosed with migraine when I was 14,” the singer shared. “My experience with migraine was debilitating. I would miss school, and be in bed for days with tremendous pain in my head, behind my eyes, and all throughout my face. I couldn’t read or have any lights on, and I needed to be alone in a quiet room for hours that could lead to days until the pain subsided. I was always frustrated getting them because I didn’t want to get behind in school or miss rehearsals for after school musicals.”