Always Use Primer
The easiest way to breathe life back into your skin is by making a primer part of your daily beauty regimen. By applying a primer, you can fight back against fine lines and imperfections, all while creating a smooth and hydrated base for your foundation. Although the analogy lacks a sense of glamour, you wouldn’t dare paint a wall without priming it first if you’re after a flawless finish, so why treat skin differently?
We're big fans of this Timeless Smoothing Primer by Tarte, for its innovative blurring and filling technology that gives a youthful appearance, while prepping the skin for makeup. The antioxidant-rich formula melts into the skin to deliver much-need hydration, peptides, and other powerful elixirs for a firmer, smoother appearance.
Tarte Timeless Smoothing Primer ($39)
Opt For Cream-Based Formulas
As we age our skin inevitably changes, and this means the foundations that may have been our makeup-staples in the past just don’t cut it. As your skin and its needs evolve, your foundation formula should, too! Cream-based and liquid foundations are best for ensuring a smooth finish, without drawing unwanted attention to fine lines and wrinkles. Powder formulas have a tendency to settle into fine lines and crevices as the day goes on, which doesn’t exactly do us any favors in the anti-aging game. Instead, opt for a cream-based formula to give your skin coverage and hydration all in one.
Try Bare Mineral’s Complexion Rescue Tinted Hydrating Gel Cream for oil-free coverage, formulated with mineral-rich SPF 30. Not only will the lightweight foundation even out your complexion to create a healthy youthful-looking glow, but it also quenches dry skin for with hydration lasting up to 12 hours after application.
Opt For Cream-Based Formulas
As we age our skin inevitably changes, and this means the foundations that may have been our makeup-staples in the past just don’t cut it. As your skin evolves, your foundation formula should, too! Cream-based and liquid foundations are best for ensuring a smooth finish, without drawing unwanted attention to fine lines and wrinkles. Powder formulas have a tendency to settle into fine lines and crevices as the day goes on, which doesn’t exactly do us any favors in the anti-aging game. Instead, opt for a cream-based formula to give your skin coverage and hydration all in one.
Try Bare Mineral’s Complexion Rescue Tinted Hydrating Gel Cream for oil-free coverage, formulated with mineral-rich SPF 30. Not only will the lightweight foundation even out your complexion to create a healthy youthful-looking glow, but it also quenches dry skin for with hydration lasting up to 12 hours after application.
Level Up Your Lashes
When it comes to mascara, always opt for a classic black formula. Choosing a black mascara over a brown hue ensures an eye makeup look that creates the perfect definition so your eyes can steal the show. There’s nothing more aging than the look clumpy mascara, so apply with a light hand to keep lashes long and defined!
Benefit Cosmetics They’re Real! Lengthening & Volumizing Mascara is the perfect ally for all your lash-boosting needs. The specially designed brush features staggered bristles to lift lashes from the root for maximum volume and length, while its long-wearing formula will keep smudges away.
Keep It Warm
If you’re looking to make the most of your makeup after 40, it’s crucial to opt for a less is more approach in terms of eye makeup. Warm, neutral, and soft colors will create the illusion of a natural glow and well-rested skin, while darker shadows (and bright neons) will only make skin appear dull. When searching for a go-to eyeshadow, always look for one with warm tones to ensure your skin will look as radiant and youthful as possible.
Opt for Clinique's All About Eyeshadow Palette in Neutral Territory, complete with a range of flattering tones and hues to complement all complexions. The shadow formula is crease and fade resistant, so you can feel confident as the day goes on! The shadows have just the right amount of shimmer to ensure an age-appropriate and anti-aging eye makeup look.