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M&M’s Is Adding A New Holiday Candy Flavor—And It’s Not Red, White & Blue

June 7, 2024 by Faith Geiger

 
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We love seasonal sweet treats—and while festive foods may be most commonly associated with the colder months, there’s still plenty to look forward to every spring, summer, and fall. In fact, chocolate lovers are in for a fall-forward treat sooner than they may think.

Despite the fact that we’re just now entering the dog days of summer, M&M recently announced that they’ll soon be rolling out a brand-new candy flavor that’s perfect for Halloween: Milk Chocolate Pumpkin Pie. Find all the details below.

Milk Chocolate Pumpkin Pie M&Ms

While everyone else is giving us their delicious red, white, and blue colored treats, M&M's has something different in mind. Everyone's favorite chocolate candy is getting a pumpkin pie twist. The brand recently shared that Milk Chocolate Pumpkin Pie M&Ms will hit grocery stores nationwide very soon.

These new M&M's are exactly what they sound like: pumpkin spice-flavored candies coated in milk chocolate. That means we don't have to wait for October, or even September, to get the Halloween (or Thanksgiving) party started!

"At Mars, we celebrate Halloween every day, all year long," Tim LeBel, Chief Halloween Officer and President of Sales at Mars Wrigley North America said in a press release. "Our 2024 Mars Wrigley Halloween product line-up is a direct reflection of our consumer obsession and offers a playful blend of taste, creativity, and on-trend seasonal offerings to deliver products we know will end up in the 'good' pile on Halloween night." Yum!

Although these pumpkin pie M&M's are brand-new, they're not the first limited-time holiday flavor the company has blessed us with. Last December, the Toasty Vanilla White Chocolate candies hit shelves, and an Easter-themed Ice Cream Sundae White & Dark Chocolate flavor debuted this spring.

We can't wait to see what comes next—and for now, we're anxiously anticipating these pumpkin snacks.

READ MORE: Ritz Is Facing A Lawsuit Over False Advertising Of ‘Real Cheese’ Filling Of Their Crackers: It’s ‘Not Cheese’

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