This Eye Cream Is SO Good It Keeps Selling Out At Ulta

Benefit Cosmetics It's Potent Eye Cream ($34) 

"This eye cream is the best under eye cream I have EVER BOUGHT! I have tried so many different creams and NONE have ever helped the dark circles under my eyes. I can't believe how well this cream works. I wanted to share my experience with other people who struggle with dark circles! I don't even use it every day and now I can leave the house without makeup under my eyes and not feel insecure about how dark they used to be!" - JG

"I had severe dry skin around my eye to the point that it was painful. I had tried different lotions and creams recommended by a pharmacist. None of them worked. This product worked in less than 24 hours! It is amazing. It hasn't stopped working. I apply it twice a day and the skin around my eye has stayed hydrated." - Kasey Lee

"I use it nightly. In less than a week, the appearance of the eyes has improved. I am very impressed with an expensive product that actually does what it claims. Thank you, Ulta associates for your expert recommendation." - ww

Benefit's It's Potent Eye Cream isn't the only bestselling product from the brand on Ulta.com. Here are some of the other beauty products people can't get enough of: 

Benefit Cosmetics Gimme Brow+ Volumizing Eyebrow Gel ($24) 

Get fuller brows instantly with Gimme Brow, which contains tiny microfibers that adhere to skin & hairs, creating natural-looking fullness and definition. People love the formula because it's water-resistant, long-wearing. and buildable. 

"I will always rave about this product. I have full brows, but this gel keeps them in place and gives a great natural definition. It is not available is stores as they are adding more shades (GO BENEFIT)! I use shade 3 and I have dark brown eyebrows." - BrowBabe101 

Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara ($24) 

Tired of curling your lashes and not seeing any results? Benefit's Roller Lash Mascara has got you covered! Its Hook 'n' Roll brush grabs, separates, lifts, and curls the lashes to reveal fuller, lifted lashes. 

"I love love love this mascara. I use it every day and it makes it look like I'm wearing false lashes without the hassle of putting them on." - Casey 

Benefit Cosmetics The POREfessional Face Primer ($31) 

This primer quickly minimizes the appearance of pores & fine lines to ensure flawless skin. You can use it alone, as a primer, or over makeup for smooth, younger-looking skin. It also contains a vitamin E derivative, which is known to protect skin from free radicals.

"This primer is a must-have for my daily makeup routine. It applies silky smooth and minimizes pores. I love this product especially because I have oily skin and it will control the oil on my face allowing my makeup to last all day!" - Lea Vannessa

Have you tried any of these amazing Benefit Cosmetics products? Let us know which ones are your favorites in the comments below!