This article has been updated since its initial publish date to include more information.
How much of a Costco superfan are you really? Is your adoration for the discount-heavy bulk-buy retailer enough that you’d rep your love loud and proud on-the-go with branded Costco-logo-bedecked clothing?
Some passionate fans of the store chain are saying they’ll do exactly that with Costco’s drop of their new Costco Unisex Logo Fleece Crewneck Sweatshirt, which features an all-over pattern of Costco logos for the shopper who is truly passionate about their favorite warehouse store.
Costco Releases New Logo Sweatshirt For Just $12.97
The Costco Unisex Logo Fleece Crewneck Sweatshirt comes in a heather grey color with all-over red and blue Costco logos, or a black color with a single embroidered logo on the left front breast of the sweater. The relaxed-fit pullover is made with a cotton/polyester blend and is available in sizes XS - 3X for men and Small - 4X for women. All varieties and sizes of the crewneck are available for the super-low price of $12.97. The sweatshirt is Kirkland Brand and mid-heavy weight.
The item is not the only Costco-centric clothing piece available for purchase at the store/on the website. A similar Kirkland Signature logo crewneck, repping the popular store brand of Costco's wares, is also up for grabs, in a light gray colorway with faded grey embroidered Kirkland logo on the front, or in black with similar embroidered logo chest detail. The sweatshirt is available in the same sizes as the Costco logo option, and retails for $21.99. Kirkland megafans can pair their sweatshirt with a similarly designed pair of ladies' lightweight joggers, also in grey and black as well as blue.
I bought the hideous Costco sweatshirt and I am in love by u/sweatpantslover in Costco
Redditors Joke About Costco Logo Sweatshirt: 'I Haven't Seen Perfection Until Now'
The somewhat kitschy brand-repping logo sweatshirt has become a hit on the r/Costco subreddit, with a Redditor posting that they'd purchased the shirt with a photo of the item and the headline, "I bought the hideous Costco sweatshirt and I am in love." Replies got a kick out of the fashion statement, with one highly-voted comment cracking, "Wow. This will greatly improve your love life." Another humorous commenter added, "The most effective dating app profile is just 6 photos wearing that sweatshirt."
Another Redditor wrote in their comment, "I am honestly a little jealous. I don’t remember ever seeing it at my store," to which the helpful original poster responded, "I believe it's online only." One commenter shared, "It's my favorite sweatshirt. I get compliments nearly every time I go out with it," and another agreed, "I also own this. It is glorious."
An enthusiastic shopper summed up their excitement to represent Costco thusly: "F--- yeah, I got one too on clearance online yesterday. Got that drip for the fall!"
@sarah_jade_ Ya’ll know #couplecomedy #marriage #couplecomedy #mariagehumor #couplescomedy #momlife #momcomedy ♬ original sound - Angie
In addition, fans on TikTok are also loving $15.99 fleece jackets for fall and winter found at Costco. User @sarah_jade_ shared a comical video in which she spotted them and wanted "one in every color" due to them being "so soft" and affordable.
Fellow shoppers headed to her viral September 17th post's comment section to share similar thoughts.
"Once you start getting clothes at Costco you’ll never stop," one wrote as another added: "Life gets better when you accept the fact that Costco clothing is top notch. Costco couture!" We couldn't agree more!
